Pain is a signal that the body uses to warn about a problem that needs attention. For those who suffer from chronic pain there is nothing more debilitating and distressing than that constant and unpleasant feeling, it is defined as chronic when it persists for three months or more. According to the national institutes of health, females experience more pain than men. In addition, they are more prone to disorders of chronic pain such as fibromyalgia, pelvic pain, rheumatoid arthritis, and migraines, among other conditions. However, in recent years some studies have shown that women who suffer from pain are more likely to be not properly treated. For example, noted that their complaints are taken less seriously than men. Also has reported that they receive a less aggressive than men. But regardless of gender, chronic or recurrent pain is today one of the conditions more prevalent in almost any modern society.
A ailment that in United States costs more than $100,000 million annually – in days of work, medical expenses and other benefits. Fortunately, thanks to advances in medicine and technology, the most pain patients have today more treatment alternatives. In fact, since 1993 there is a medical specialty known as pain management, with centres for treatment. Today, identifies up to pain as the fifth vital sign, along with body temperature, pulse, blood pressure and respiratory rate. And although chronic pain can have many causes, there are effective treatments that can relieve it, even though each treatment must be individualized.
In addition to that also must be considered the emotional aspect of the patient suffering from pain. There are several types of therapies and natural remedies that can also help. Among them, physiotherapy – which includes activities of stretching and strengthening – and aerobics of low impact – such as walking, swimming and running bicycle. In that sense, therapy occupational, for example, teaches the pace you should take and how to do common tasks in different ways.
However all kinds of options and innovations for removing any restrictions or impositions in appropriate circumstances has much power so that an organization can grow, we must think as customers and not as Executive Directors in order to find and exploit the impositions to achieve increased fast and good benefits the value innovation: we have a situation of a conventional strategy and innovation of value, both differ in basic and complex dimensions of the strategy. The conventional strategy is based on the conditions that prevail in the environment such as impossible to change, let that competition establishes the parameters of their strategic thinking, strategic value innovation does not use the environment nor to their rivals of reference. The same search for common interests of customers. See the table below the differences of the two logical strategic: logical conventional logic of the acceptances of the sector rules and conditions value innovation are unalterable can modify customers sector conditions the increase of customers is based by a good segmentation and diversification of the company in the market focuses on the key aspects of customers in common, what are. Advantages and capabilities across enterprise must leverage the maximum its competitive advantages a company can not limartarse to what has, you must ask yourself, as we continue to grow? Strategic approach the aim is to win the competition competitors aren’t the point of reference, value must be created to win. This type of strategy based on innovation value, sets a growth planning, benefits in an economy of fixed exchange rates that allows to analyze the restructuring that is needed to change the paradigm and exit the structure that locks us and does not allow us to see where they go modern business. Growth through the acquisition of companies: many companies opted for the growth of this form, buy companies of different types of business and operated as a holding company competitive advantages that can get a company to opt for this type of strategy is based on the following:? Greater brainpower? Liquidity? Increase of assets? Higher customer acquisition and new segments that operate? Obtaining of new brands? Cost reduction but when one examines the cultural aspect is that it is the most transcendental to take into account.
BOW communications agency has been more than 32 years working providing consulting services to companies of all sizes and sectors of activity. In all these years, PROA team has specialized in the implementation of national and international communication strategies tailored to enhance the results of their client’s business. Strategy, experience and specialization are the maxims which the BOWMAN communication professionals working. A team formed and with extensive experience in more than twenty sectors, from finance or venture capital, passing through new technologies or the automotive industry, to fashion and culture. Some of its members began his professional career as financial journalists, and before joining the firm worked on other communication consultants? both in Spain and abroad? or they played different responsibilities in the departments of marketing and communication of national and international companies. This professional experience has allowed them to develop a high degree of specialisation and sensitivity towards the complexity of sectors serving. And this, materializes in results for its clients in every campaign. All success stories that have achieved throughout his career, among the communication campaign of the hotel chain Room Mate Hotels created and headed by the charismatic Enrique Sarasola.
BOW communications argue as such innovative concepts as position Enrique Sarasola and hotel chain transmitting also the own philosophy of these hotels, based on a careful design, excellent location and the best value for money. They also got a resounding success with the positioning of Allianz Global Investors as one of the largest groups of the world asset management. His strategy, to publicize its Director in Spain as well as its know-how in the management of funds, did that in a very short time multiple media did echo of the innovations of the group. BOW Communication takes more than 3 decades developing strategies for positioning large and small, national and international companies, always working with one goal: when the brand generates news, has the possibility of producing communications. Article published in agenciasdemarketing.org