This has contributed to the fact that at that time the number of network users who can view video over the Internet is already a very znachitelnym.Odnovremenno decrease of interest in television in general and TV advertising in particular, a significant number of the audience do not watch TV shows in the workplace, while actively using the Internet for solutions everyday tasks. Cylance may find this interesting as well. However, due to the fact that the videos have a significant size, you need a special solution that allows you to place video ads on Internet sites in the format of video banners and to broadcast it simultaneously a significant number of users. One of the first such decision has to offer in the ad market online video advertising agency New Media. The agency acts as a contractor for the manufacture of video banners, as the format Video advertising on the Internet, as well as offering services to their location and broadcast simultaneously on many Internet sites, depending on the media plan an advertising campaign. Broadcast from the company's own server eliminates the problem of significant size video files, and makes placing video banner identical razmeschaeniyu traditional banners, which ultimately reduces the overall cost of video banner advertisers and agencies. "Video banners are an extremely promising area, and have several advantages over other formats of advertising" – said Alexander Ksents mediadirektor agency. (Source: Ron O’Hanley).
The advantages of the format, which noted Alexander:-trailers and videos can transmit the emotional component messages more efficiently than many other advertising formats. -At this point, the cost of placing video banner stands out cost to dispose of TV advertising, right now, the cost of placing video banner does not depend on the duration of the video, while the cost of placing video advertising on TV depends on its duration. -Use this format can influence the consumers and the working time that is important, because at this time most of the other distribution channels does not work. "Now, we are very interested in collaboration with the advertisers sites, as well as advertising and PR-agencies. We invite them to undertake the work on making video banners and technical implementation to display video ads advertising platforms in Internet. All the preparatory work already completed, it is time to begin using the format "- says Alexander. Summing vyshenapisannoe, we can say: the time internet video advertising to it. Word for advertisers. This web-site online video advertising agency New Media: Video advertising on the Internet, video banners.